If you’re reading this guide, chances are you’ve already decided to initiate a data migration project and are looking for additional
For most companies, duplicate entries can signal warning signs of potential missed revenue targets, negative brand perception, and poor campaign response.
Matching addresses to assign location coordinates is vital for lead or customer outreach campaigns or shipping orders for businesses. While scripting
Ever found yourself in the middle of a campaign or regulatory compliance report only to find your efforts wasted by the sheer number of typos, omissions, system-led errors
Record linkage is often a necessary component to effectively execute different educational initiatives. Whether it is measuring the performance of students
Bad data quality is a serious problem for marketing. ZoomInfo reports that inaccurate customer data affects 94% of businesses and companies
Name and address data is critical to determining the accuracy of a company’s market and customers, and subsequently, their product positioning.
Bad data is arguably the most significant challenge faced by banks and large financial enterprises. According to Baker Tilly director Ollie East,
Dirty, unstructured structured data, dozen-plus name variations, and inconsistent field definitions across disparate sources. This can of worms is an almost
If the thought of address matching across half a dozen sources has crossed your mind before, you know it is anything