In: Data cleansing

DataMatch Enterprise is a Perfect Fit for Popular Denim Retailer’s Deduplication Needs
October 25, 2013

For leading denim retailer Buckle, size definitely matters for its millions of customers who pass through their doors everyday and purchase…

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Do You Have the RIGHT Tools For Data Cleansing?
September 13, 2013

Everyone has experienced the painful pleasure of trying to work on a project with a tool that wasn’t made for the…

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Infographic: Marketers and Dirty Data
March 27, 2013

Now more than ever, marketers are grappling with understanding data and how it can help improve their company’s bottom line. From…

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How is My Privacy Holding Up?
March 26, 2013

Our world is being shaped by our online presence. Our various platforms connect each of us to the world and each…

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When Was The Last Time?
March 8, 2013

As a marketer, when was the last time you cleaned your data? Hmmm? That’s a good question and the answer may…

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Marketing Dominates Data Management in 2013
March 5, 2013

We have seen the dominance across the Internet and cloud of mobile platforms and apps. This proliferation has ushered in the…

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5 Facts on Marketing ROI and Data Strategies
February 28, 2013

After your last adventure in Direct Marketing Requires Effective Data Management, you came back to the office with a new confidence…

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Direct Marketing Requires Effective Data Management
February 12, 2013

Let’s say you’re a small to medium business and a direct mail marketing campaign is part of your strategic plan for…

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Reindeer and Record Linkage: Pulling the Weight of Christmas
December 18, 2012

Have been following along with Simon and the Data Ladder blog over the past two weeks.  I just had to get…

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Fuzzy Matching Minimizes Insurance Risks
November 20, 2012

When you’re a leading worldwide insurance company, conflicting data can significantly impact operations and financial stability. From providing exceptional customer service…

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