
How to Improve the Quality of Householding Data and Better Understand Your Customers
Table of Contents What is householding? Have you ever received multiple copies of the same mail from your bank, insurance company
Table of Contents What is householding? Have you ever received multiple copies of the same mail from your bank, insurance company
Catherine spelled as Cathy, Kath or Katharine; John entered in your system as Jon, Jonathan, or Jonny; or a Margaret who
“The ability to view the customer through a single lens enables critical measurement, optimization, efficiency, and personalized use cases.” Jason Niemi,
Why 50% of all CRM initiatives fail? With an average return of $8.71 per dollar invested in CRM software, a CRM is a
Confused between ETL and data preparation? Not sure which method to follow? Here’s everything you need to know about ETL vs
On September 7, 2017, Equifax published a press release announcing a “cybersecurity incident potentially impacting approximately 143 million U.S. consumers.” In
When it comes to data quality management, few things cause as much grief as having to download data before you can
Address verification is vital for any business. Inaccurate addresses can be a costly problem for your organization and not just because
In a competitive world with seemingly endless choices and price-wars, there’s one thing that can truly set you aside from the
You have single-handedly taken on the fight for Master Data Management in your company. Over the past year, you have completed