In: Customer Data Integration
Name Matching Software vs Algorithms: Which is Best for Your Business?
December 9, 2019Catherine spelled as Cathy, Kath or Katharine; John entered in your system as Jon, Jonathan, or Jonny; or a Margaret who…
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Entity Resolution for a Single Customer View
July 12, 2019“The ability to view the customer through a single lens enables critical measurement, optimization, efficiency, and personalized use cases.” Jason Niemi,…
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Salesforce Data Cleansing 101: The Comprehensive Guide to the “Why” and “How” of Data Quality in Your CRM
December 3, 2018With an average return of $8.71 per dollar invested in CRM software, a CRM is a must-have for any business to…
Read MoreDiverse Data Management to Succeed in a Changing Compliance Landscape
September 29, 2018The cost of compliance to the regulatory standards consumes approximately 20% of “run-the-bank” cost base of a financial services provider and…
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Understanding the Difference between ETL and Data Wrangling
September 26, 2018Over the period of past few years, the process of data wrangling, also known as “the preparation of the data,” has…
Read MoreHow to Avoid a Data Breach
September 14, 2017On September 7, 2017, Equifax published a press release announcing a “cybersecurity incident potentially impacting approximately 143 million U.S. consumers.” In…
Read MoreThe Importance of a Data Quality API
June 16, 2017When it comes to data quality management, few things cause as much grief as having to download data before you can…
Read MoreThink Address Verification is an Option?
June 2, 2017Address verification is vital for any business. Inaccurate addresses can be a costly problem for your organization and not just because…
Read MoreBad data equals bad customer experience
May 8, 2017In a competitive world with seemingly endless choices and price-wars, there’s one thing that can truly set you aside from the…
Read MoreDataMatch is Calling Out Your Name
February 3, 2016There is a quote by William Shakespeare, “What’s in a name? That which we call a rose by any other name…
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