Kingfisher Case Study
Home improvement company was able to give their customers more accurate search results
ProductMatch was able to derive a hierarchy in Excel and import over 60K lines of attributes and categories. This, in turn, was used to categorize 394K records of unstandardized product data.
Once the data was categorized, ProductMatch™ matched duplicate products and enriched the data between the match group members (duplicate products).
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The company was able to populatetheir online store and give their customers more accurate search results with standardized product attributes, subsequentially increasing their online sales dramatically.
H. Walter Grunwell – IT Administrator
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