Resources
Blogs
What is data profiling: Scope, techniques, and challenges
Today, enterprises highly depend on data for growing their businesses and scaling their goals and expectations. Huge efforts are being invested in devising the perfect
Why duplicates exist and how to get rid of them?
According to Natik Ameen, Marketing Expert at Canz Marketing, duplicate data in the company’s CRM happens due to a range of reasons: “from a human error
Merging Data from Multiple Sources – Challenges and Solutions
Merging data from multiple sources Data merging is a process where data is unified from multiple sources to represent a single point of reference or a single point
Using Record Linkage to Resolve Patient Matching Errors
“Accurate identification of patients is one of the most difficult operational issues during a public health emergency, and the nationwide response to the pandemic, including
Why a CASS Certified Address Normalization Solution is Critical for Reducing UAA Mails
Imagine this for a moment. You’ve spent tireless days crafting a direct mail campaign for the launch of your latest product or service offering to key prospects; you finalized the copy, approved
Your Complete Guide to a Successful Data Migration
If you’re reading this guide, chances are you’ve already decided to initiate a data migration project and are looking for additional guidance. Cutting right to
Fuzzy Matching 101: Cleaning and Linking Messy Data
In this blog, we will take an in-depth look at fuzzy matching, the go-to approach for data deduplication and record linkage. We will cover: What
Data Deduplication for Government Agencies: Risks and Solutions
For most companies, duplicate entries can signal warning signs of potential missed revenue targets, negative brand perception, and poor campaign response. For government agencies, however,
Why an Address Matching Software is Better Suited for Improving Mailing Accuracy
Matching addresses to assign location coordinates is vital for lead or customer outreach campaigns or shipping orders for businesses. While scripting methods can be used