Your Complete Guide to Obtaining a 360 Customer View
If you’ve landed here, chances are you already know you want a 360-customer view for all the customer data in your organization. Cutting right to
If you’ve landed here, chances are you already know you want a 360-customer view for all the customer data in your organization. Cutting right to
Fewer than half (49%) of data practitioners have high trust in their data. The rest are navigating critical business decisions with incomplete, inconsistent, and inaccurate
Imagine sending out thousands of marketing materials only to discover that a significant portion never reaches its intended audience. The result? Wasted resources, missed opportunities,
Operational efficiency remains a key challenge for enterprise-level businesses, especially in an age when customers have very little patience and the competition is high. It
Do your banking officers or insurance agents still manually compare spreadsheets to make sense of data? Do you still have manual journal entries as part
It won’t be possible to give an overview of data management trends 2020 without conducting an analysis of the clients and the projects we worked
Most companies now understand that new technologies and applications must be implemented in order to upscale business operations. But implementing a data migration of a
Imagine sending out a promotional email to one of your best customers, William Rogers, that opens with “Dear Willy Rog.” It may seem like a
The data that flows into your organization comes in a variety of formats: inconsistent capitalization, punctuation, obscure acronyms, alpha-numeric characters living in fields they shouldn’t
Every year, organizations invest millions into data warehousing projects, often to see them falter due to bad data. Whether it’s inaccurate entries, inconsistent formats, or
“The ability to view the customer through a single lens enables critical measurement, optimization, efficiency, and personalized use cases.” Jason Niemi, Director Digital Engagements, Kraft
To understand and respond to trends that impact business performance, it’s critical that you know where to find corresponding data and how to tie the