
Customer Retention vs. Customer Attrition: How Clean Data Tips the Balance
Here are the customer retention and attrition statistics that should be shaping your strategy right now: Customer churn costs U.S. businesses $136 billion every year.

Here are the customer retention and attrition statistics that should be shaping your strategy right now: Customer churn costs U.S. businesses $136 billion every year.

In a competitive world with seemingly endless choices and price-wars, there’s one thing that can truly set you aside from the competition. Customer Experience. In