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Category: Data matching

How Data Matching Supports Identity Resolution

Data matching is the comparison layer within identity resolution. It evaluates identifiers such as names, email addresses, phone numbers, mailing addresses, account IDs, and other

Data Matching Applications and Use Cases by Industry 

Data matching applications help organizations connect fragmented records across CRMs, ERPs, databases, spreadsheets, and third-party systems. When these records contain duplicates, inconsistent identifiers, missing values,

The Role of Data Matching in Fraud Prevention

Quick Summary Organizations lose 5% of revenue to fraud annually—$5.38 trillion globally [ACFE, 2024]. Companies using data matching technology reduce fraud losses by 67% by