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Achieving High Precision Data Scrubbing with Advanced Name and Address Transformations
Last Updated on September 9, 2022 Name and address data is critical to determining the accuracy of a company’s market and customers, and subsequently, their
Name Matching Challenges: How Much Do Financial Institutions Lose Due to Unresolved Customer Identities?
Last Updated on December 9, 2024 In 2023, businesses lost an average of 31% of revenue due to bad data. It wasn’t the first time
A Detailed Guide to Using Entity Resolution Tools for Enterprise Data Projects
Last Updated on March 10, 2025 Imagine a doctor trying to retrieve a patient’s medical history, but instead of one accurate record, they find three
Why Fuzzy Address Matching Is Critical for Cleaner Lists
Last Updated on October 14, 2022 If the thought of address matching across half a dozen sources has crossed your mind before, you know it
The Importance of Data Profiling for Data Management
Last Updated on April 25, 2022 Any data professional will agree that having accurate, clean, and consistent data is critical for meeting business objectives. And
A Quick Guide to Record Linkage Software
To understand the complete customer story and extract benefit, it is necessary to integrate and merge data such that each record represents a single entity.
The Importance of Data Cleansing and Matching for Data Compliance
Last Updated on October 13, 2022 Data compliance standards (such as GDPR, HIPAA, and CCPA, etc.) are compelling corporations to revisit and revise their data
Using a self-service tool for data preparation
Last Updated on October 18, 2022 Data cleansing and data preparation are not the same. When you are cleaning data, you are removing inaccuracies, invalidities,
Using Data Matching to Resolve Identity Resolution Challenges
Last Updated on October 13, 2022 Consumers interact with a brand through hundreds of touchpoints across devices, platforms, and channels. During the buyer’s journey, consumers