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Entity Resolution for a Single Customer View
“The ability to view the customer through a single lens enables critical measurement, optimization, efficiency, and personalized use cases.” Jason Niemi, Director Digital Engagements, Kraft
Data Cleansing Tools: Improving Analytics and Business Intelligence with Clean Data
To understand and respond to trends that impact business performance, it’s critical that you know where to find corresponding data and how to tie the
Data Cleansing in the Data Warehouse: The Code-Free, Automated Approach to Maintaining Your Single Source of Truth
Imagine investing millions into a cutting-edge data warehouse only to have faulty data corrupt every insight, decision, and action. It happens more often than you’d
Salesforce Data Cleansing 101: The Comprehensive Guide to the “Why” and “How” of Data Quality in Your CRM
Comprehensive Salesforce data cleansing guide filled with actionable solutions that can help you reduce wasted costs and increase revenue NOW!
3 Ways Data Cleansing Software Can Help Increase Your Marketing ROI
“It takes $1 to verify a record as it’s entered, $10 to cleanse and dedupe it, and $100 if nothing is done, as the ramifications
Unlock New Business Opportunities by Improving Data Quality
As villains continuously strive hard to demoralize the hero in your favorite movies and books but never succeeds, similarly, the wrong and bad data should
How Data Quality is an Important Data Lake Ingestion Challenge & What You Can Do to Ensure Your Data Lake Project is a Success
Data lakes were formed as a solution to storing unstructured data – an alternative to the restrictive nature of data warehouses. But this ease comes
Self-Service Data Preparation for Analytics Modernization
Different changes in the world of data have allowed organizations to manage their day-to-day requirements while preparing for big data future, analytics, and real-time operations.
The Advantages of Cleaning Data Stored Across Cloud and On-Premises
A large number of organizations these days are transferring their data to a cloud-based storage setting. However, the transition of the large volume of data
