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Undeliverable Mail: Sometimes It’s Not Canada Post’s Fault
Consider this, just because your business thinks your addresses are valid – doesn’t mean your mail is deliverable. A supposedly valid address doesn’t 100% mean
Data Cleansing and Quality of Record Linkage
Record linkage is a method used to link the data records to the same entities, such as customers. Record linkage can be used to improve
Applications for Data Matching
Data Matching is a very wonderful technique that rears its head across many other applications. The technique contains complex algorithms and sometimes it can be
TOP 4 APPLICATIONS OF DATA MATCHING
Nowadays, most of the organizations are heavily relied on the extensive amount of information to sustain their operations, therefore, it comes as no surprise that
THE IMPACT OF DATA MATCHING ON THE WORLD OF FINANCE
In the contemporary fast-paced technological environment, the success of every business relies on a data-driven model. However, it is not an easy task to achieve
Importance of Data Cleansing in the Process of Record Linkage
What is Record Linkage? The procedure of collecting all the data associated with a single person and scattered in the multiple sets of information, and
How data matching can help you secure your data?
In a digital modern world where data is the most valuable asset for any person, entity or company, the security of your data is of
The impact of poor data matching on Marketing Campaigns
Data matching plays an important role in helping marketing managers to devise marketing campaigns. With the advent of modern data matching tools, market research has
The Role of Data Matching in Fraud Prevention
According to a survey conducted by the ACFE (Association of Certified Fraud Evaluators), on average organizations lose almost five percent of their annual income to
