Consider this, just because your business thinks your addresses are valid – doesn’t mean your mail is deliverable. A supposedly valid address doesn’t 100% mean it is the correct...

Record linkage is a method used to link the data records to the same entities, such as customers. Record linkage can be used to improve the quality and integrity...

Data Matching is a very wonderful technique that rears its head across many other applications. The technique contains complex algorithms and sometimes it can be a science as well...

Data matching is the comparison of computer records from two or more different sources. The process is based on programmed loops or algorithms, otherwise, it can be done in...

Nowadays, most of the organizations are heavily relied on the extensive amount of information to sustain their operations, therefore, it comes as no surprise that applications of the data...

In the contemporary fast-paced technological environment, the success of every business relies on a data-driven model. However, it is not an easy task to achieve as you need to...

What is Record Linkage? The procedure of collecting all the data associated with a single person and scattered in the multiple sets of information, and placing it in one...

In a digital modern world where data is the most valuable asset for any person, entity or company, the security of your data is of paramount importance. Due to...

Mergers and acquisitions often involve the transfer of data on large scale. Particularly, in mergers where two or more companies integrate to become one, the databases of both companies...

Data matching plays an important role in helping marketing managers to devise marketing campaigns. With the advent of modern data matching tools, market research has become quite simpler and...