Data cleansing
Your Complete Guide to a Successful Data Migration
If you’re reading this guide, chances are you’ve already decided to initiate a data migration project and are looking for additional
September 13, 2021
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OUR BLOG
Data cleansing
Fuzzy Matching 101: Cleaning and Linking Messy Data
In this blog, we will take an in-depth look at fuzzy matching, the go-to approach for data deduplication and record linkage.
August 20, 2021
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Data Deduplication
Data Deduplication for Government Agencies: Risks and Solutions
For most companies, duplicate entries can signal warning signs of potential missed revenue targets, negative brand perception, and poor campaign response.
August 5, 2021
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Address Matching
Why an Address Matching Software is Better Suited for Improving Mailing Accuracy
Matching addresses to assign location coordinates is vital for lead or customer outreach campaigns or shipping orders for businesses. While scripting
July 30, 2021
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Data scrubbing
Using Data Scrubbing Software for Enterprise-wide Data Consistency: A Detailed Guide
Ever found yourself in the middle of a campaign or regulatory compliance report only to find your efforts wasted by the sheer number of typos, omissions, system-led errors
July 19, 2021
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Record Linkage
Record Linkage in Education Sector: Challenges, Limitations, and Tips to Improve Data Accuracy
Record linkage is often a necessary component to effectively execute different educational initiatives. Whether it is measuring the performance of students
May 26, 2021
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Data Quality
Data Quality Testing – A Quick Checklist to Measure and Improve Data Quality
Did you know? More than 70% of revenue leaders in an InsideView Alignment Report 2020 rank data management as the highest priority, yet,
May 16, 2021
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Data Matching
4 Ways List Matching Software Tools Can Jumpstart Your Marketing Campaigns
Bad data quality is a serious problem for marketing. ZoomInfo reports that inaccurate customer data affects 94% of businesses and companies
April 30, 2021
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Data cleansing
Achieving High Precision Data Scrubbing with Advanced Name and Address Transformations
Name and address data is critical to determining the accuracy of a company’s market and customers, and subsequently, their product positioning.
April 25, 2021
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Fuzzy Matching
Name Matching Challenges: How Much Do Financial Institutions Lose Due to Unresolved Customer Identities?
Bad data is arguably the most significant challenge faced by banks and large financial enterprises. According to Baker Tilly director Ollie East,
April 9, 2021
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Entity Resolution
A Detailed Guide to Using Entity Resolution Tools for Enterprise Data Projects
Dirty, unstructured structured data, dozen-plus name variations, and inconsistent field definitions across disparate sources. This can of worms is an almost
March 31, 2021
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Address Matching
Why Fuzzy Address Matching Is Critical for Cleaner Lists
If the thought of address matching across half a dozen sources has crossed your mind before, you know it is anything
March 29, 2021
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Data Profiling
The Importance of Data Profiling for Data Management
Any data professional will agree that having accurate, clean, and consistent data is critical for meeting business objectives. And yet, you
March 25, 2021
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Data Analysts
A Quick Guide to Record Linkage Software
According to Lucidworks, a technology research specialist, about 7.5 sextillion gigabytes of data is generated worldwide every single day. Out of this data,
March 22, 2021
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Data Matching
Using Data Matching to Resolve Identity Resolution Challenges
Consumers interact with a brand through hundreds of touchpoints across devices, platforms, and channels. During the buyer’s journey, consumers use 3-4
February 2, 2021
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Data Matching
The Importance of Data Cleansing and Matching for Data Compliance
Data compliance standards (such as GDPR, HIPAA, and CCPA, etc.) are compelling corporations to revisit and revise their data management strategies.
February 2, 2021
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