Matching addresses to assign location coordinates is vital for lead or customer outreach campaigns or shipping orders for businesses. While scripting
Ever found yourself in the middle of a campaign or regulatory compliance report only to find your efforts wasted by the sheer number of typos, omissions, system-led errors
Record linkage is often a necessary component to effectively execute different educational initiatives. Whether it is measuring the performance of students
Did you know? More than 70% of revenue leaders in an InsideView Alignment Report 2020 rank data management as the highest priority, yet,
Bad data quality is a serious problem for marketing. ZoomInfo reports that inaccurate customer data affects 94% of businesses and companies
Name and address data is critical to determining the accuracy of a company’s market and customers, and subsequently, their product positioning.
Bad data is arguably the most significant challenge faced by banks and large financial enterprises. According to Baker Tilly director Ollie East,
Dirty, unstructured structured data, dozen-plus name variations, and inconsistent field definitions across disparate sources. This can of worms is an almost
If the thought of address matching across half a dozen sources has crossed your mind before, you know it is anything
Any data professional will agree that having accurate, clean, and consistent data is critical for meeting business objectives. And yet, you
According to Lucidworks, a technology research specialist, about 7.5 sextillion gigabytes of data is generated worldwide every single day. Out of this data,
Consumers interact with a brand through hundreds of touchpoints across devices, platforms, and channels. During the buyer’s journey, consumers use 3-4
Data compliance standards (such as GDPR, HIPAA, and CCPA, etc.) are compelling corporations to revisit and revise their data management strategies.
Data cleansing and data preparation are not the same. When you are cleaning data, you are removing inaccuracies, invalidities, and junk
Table of Contents What is householding? Have you ever received multiple copies of the same mail from your bank, insurance company
The most important characteristic for any organization is not data, it is quality data. In a study, IBM estimated that bad